Integrating Savings, Demat & Trading

IPO-bound Fintech firm EbixCash Limited today announced a strategic agreement with Axis Securities to offer 3-in-1 account to its customers

NOIDA,  – Mar 23 (The CONNECT)  – IPO-bound Fintech firm EbixCash Limited today announced a strategic agreement with Axis Securities, a wholly-owned subsidiary of Axis Bank, for offering trading services to the customers of the former. The association offers a 3-in-1 account to the customers of EbixCash, allowing them to integrate savings, demat and trading accounts.  With this partnership, EbixCash customers now have access to the seamless online platform of Axis Securities, empowering them to buy and sell stocks and other investment products. The customers can also opt for various investment instruments, including mutual funds, SIPs, investment advisory, portfolio management services, along with the option of opening a trading or demat account.

B Gopkumar, MD & CEO, Axis Securities said,  by leveraging the company’s deep digital and domain expertise in the fields of research, investment products, and technology, “we are confident this partnership will provide best-in-class investment services to their domestic and NRI clients”.

EbixCash has a leadership positions in key businesses that it operates in, with a “phygital” strategy that combines over 650,000 physical agent distribution outlets throughout India and Southeast Asia as of December 31, 2021; with a Omni-channel online digital platform that offers its products and services encompassing domestic and international money remittance, foreign exchange (Forex), pre-paid gift cards, utility payments, travel services, and technologies across insurance, bus information systems, lending and wealth management in 75+ countries.

Robin Raina, Chairman of the Board, EbixCash said, the company aims to enhance its investing experience with ease and convenience through a completely digital and seamless 3-in-1 platform.